Who we help Handyman
People search for the job, not the trade: "mount a TV", "fix a door", "install a ceiling fan". We list every service you do on your Google profile and site, so you show up for all of them.
Free PDF audit in 2 business days: your Maps ranking, reviews vs. competitors, AI search check and your top 5 fixes. See what's in the audit
Handyman, by the numbers
Google Keyword Planner, Oct 2026. Rates: HomeGuide, 2026
Homeowners ask AI whether a job needs a handyman or a licensed trade, and what it costs. Your free audit checks which handymen get named for questions like these in your city.
On top of the basics every plan includes: your Google profile, reviews, weekly posts and listings. See how we put you first
TV mounting, drywall patches, doors, fixtures, assembly: each one on your profile, because each is a separate search.
Licensed electrical and plumbing work stays with licensed trades where your state requires it. Saying so builds trust and saves wasted calls.
Hourly rates, minimums or flat prices for common jobs on your site, so people know what to expect.
Lots of small jobs means lots of chances for reviews. A request after every visit adds up fast.
Handyman work has one Google category. The services list is where you win, because it's how people search.
Secondary, where they fit: "Contractor", "Fence contractor", "Deck builder".
Only add a trade category if you do that work regularly and are licensed for it where required.
"Handyman near me" is one of the steadiest searches we track: between 90,500 and 135,000 every month, with spring and early summer slightly busier.
Steady demand means steady effort: a post every week, a review request after every job and new services added as you take them on.
Monthly US searches for "handyman near me"
| Oct 2025 | 110,000 |
| Nov 2025 | 90,500 |
| Dec 2025 | 90,500 |
| Jan 2026 | 110,000 |
| Feb 2026 | 110,000 |
| Mar 2026 | 135,000 |
| Apr 2026 | 135,000 |
| May 2026 | 110,000 |
| Jun 2026 | 135,000 |
| Jul 2026 | 110,000 |
| Aug 2026 | 135,000 |
| Sep 2026 | 135,000 |
One page, in plain English: how many people called, asked for directions or visited your site, your new reviews, and where you show up on the map for the searches that matter.
3-month minimum: local search takes a few months to move. Then month to month. Compare all plans
No. One profile with every service listed is exactly what Google expects from a handyman. It helps you show up for each job people search for.
You can steer toward bigger ones. We give your best-paying services the most attention on your site and in posts, and your minimum charge can be shown up front.
It depends on your state and the work. Many states limit what unlicensed handymen can do, especially electrical and plumbing. We only list services you're allowed to offer.
For most, yes: profile, posts, reviews and listings. Move up to Get Chosen when you want new service and town pages every month.
Written by George, founder of LaneFirst. Updated October 2026. Sources: Google Keyword Planner (US, October 2026), HomeGuide handyman rates (2026) and Google Business Profile Help.
We'll check how you show up on Google Maps, in reviews and in AI answers, compare you with the top 3 businesses near you, and send you a PDF with the 5 fixes that would bring you the most calls. Free, within 2 business days, no obligation.
5 to 7 pages, written in plain English. Yours to keep, whether or not you work with us.