Who we help Landscaping and lawn care

Be booked solid before spring starts.

Searches for landscapers and lawn care roughly triple between December and March. We get your Google profile, reviews and photos ready before the rush, so the spring calls come to you first.

Get my free audit

Free PDF audit in 2 business days: your Maps ranking, reviews vs. competitors, AI search check and your top 5 fixes. See what's in the audit

A homeowner asks lawn care service near me?

Landscaping and lawn care, by the numbers

90,500 searches a month for "landscaping near me"
165,000 searches in March alone, its busiest month
$3,000 to $16,000 for a typical new landscaping install

Google Keyword Planner, Oct 2026. Job cost: HomeGuide, 2026

What customers ask AI before they call.

Homeowners ask AI for help with both the yard and the budget. Your free audit checks which companies get named for questions like these in your area.

  • Who does weekly lawn mowing near me?
  • How much does landscaping cost for a front yard?
  • Best plants for a low-water yard in Boise?
  • When should I aerate my lawn?
  • Is a landscaping company worth it or should I DIY?

What we do for landscaping companies.

On top of the basics every plan includes: your Google profile, reviews, weekly posts and listings. See how we put you first

  1. Ready before the rush

    Profile, photos and service pages updated in winter, so you're already near the top when March searches spike.

  2. Your yard photos, everywhere

    Before-and-after photos are your best sales tool. We put them on your profile, in posts and on your site.

  3. Recurring customers, reviewed

    A review request after the first cut or the finished install, so weekly customers turn into public proof.

  4. Pages by service

    Lawn care, design, irrigation, hardscaping and cleanups each get their own page, because people search for the job, not the trade.

Your Google profile, set up for landscaping work

Landscaping and lawn care are different searches. Pick the primary category for the work that brings in most of your revenue.

How we manage Google profiles

Categories Primary: "Landscaper"

Secondary, where they fit: "Lawn care service", "Landscape designer", "Lawn sprinkler system contractor", "Gardener", "Landscape lighting designer".

Mostly mowing and maintenance? Make "Lawn care service" the primary category instead.

Services to list Each one written out
  • Weekly lawn mowing
  • Spring and fall cleanups
  • Landscape design
  • Sod and seeding
  • Sprinkler installation and repair
  • Mulching and planting
  • Hardscaping and pavers
Photos that work Real jobs, not stock
  • Before and after of a full yard
  • Your crew and trucks on the job
  • Close-ups of finished beds and edging
  • Seasonal work: leaves, snow, planting
Posts through the year Planned around demand
  • Winter: Book spring cleanups early
  • Spring: Aeration, seeding and new beds
  • Summer: Watering tips and irrigation checks
  • Fall: Leaf cleanup and winter prep

When customers search for landscaping

Landscaping searches jump from about 49,500 in December to 165,000 in March and April, then ease off through summer. Lawn care follows the same curve.

The companies that win spring are the ones whose profiles are already complete, reviewed and active in January and February. That's when we do the heavy lifting.

Monthly US searches for "landscaping near me"

  1. Oct 2025: 74,000 Oct
  2. Nov 2025: 60,500 Nov
  3. Dec 2025: 49,500 Dec
  4. Jan 2026: 60,500 Jan
  5. Feb 2026: 74,000 Feb
  6. Mar 2026: 165,000 165k Mar
  7. Apr 2026: 165,000 Apr
  8. May 2026: 135,000 May
  9. Jun 2026: 110,000 Jun
  10. Jul 2026: 90,500 Jul
  11. Aug 2026: 90,500 Aug
  12. Sep 2026: 90,500 Sep
Google Keyword Planner, US. Striped: November 2025, oddly low for almost every trade in Google's data.
See the numbers
Oct 202574,000
Nov 202560,500
Dec 202549,500
Jan 202660,500
Feb 202674,000
Mar 2026165,000
Apr 2026165,000
May 2026135,000
Jun 2026110,000
Jul 202690,500
Aug 202690,500
Sep 202690,500

What you'll see every month

One page, in plain English: how many people called, asked for directions or visited your site, your new reviews, and where you show up on the map for the searches that matter.

Your monthly report

Example report
Calls from Google42
Direction requests18
Website visits380
New reviews8

Map position for your top 5 searches

  • landscaping near me#3
  • lawn care Boise#1
  • landscape design Boise#2
  • sprinkler repair near me#2
  • yard cleanup near me#4
Example report with illustrative numbers, not a client result.

Where most landscaping companies start.

Recommended plan Get Found, $299 a month Most landscaping and lawn care companies start here. Move up to Get Chosen when you want new service and town pages every month.
Get my free audit

3-month minimum: local search takes a few months to move. Then month to month. Compare all plans

Questions

We're full in summer. Is SEO still worth it?

Being full lets you choose better jobs and raise prices. More calls in spring means you pick the installs and recurring customers you want, instead of taking whatever comes.

Should lawn care and landscaping be separate profiles?

Not if it's one business at one location. One profile with the right categories and every service listed is what Google's guidelines allow, and it keeps all your reviews together.

We also plow snow in winter. Can that go on the profile?

Yes. Snow removal can be listed as a service and posted about in winter, which keeps your profile active in the slow months.

When should we start?

In winter, ideally. Google needs a few months to move you up, so starting in December or January means you're near the top when March arrives.

Written by George, founder of LaneFirst. Updated October 2026. Sources: Google Keyword Planner (US, October 2026), HomeGuide landscaping cost guide (2026) and Google Business Profile Help.

Get your free Google visibility audit

We'll check how you show up on Google Maps, in reviews and in AI answers, compare you with the top 3 businesses near you, and send you a PDF with the 5 fixes that would bring you the most calls. Free, within 2 business days, no obligation.

What's in your free audit

  1. 1Your Google Maps ranking map. Where you show up for your top 5 searches across your service area, street by street, next to your top 3 competitors.
  2. 2Google profile scorecard. Categories, services, photos, hours, description and posts, with every missing or wrong item flagged.
  3. 3Reviews vs. your competitors. Your rating, review count and how many new reviews you've had in the last 90 days, side by side with the top 3.
  4. 4AI search check. What ChatGPT and Google's AI answer when someone asks for the best landscaper in your city, and whether you're named.
  5. 5Website check. Is it fast and easy to use on a phone, can people call or request a quote in one tap, and does it have pages for your services and towns? If you have no website, what a site should include.
  6. 6Listings check. Whether your name, address and phone match on Apple Maps, Bing, Yelp and the main directories for your trade.
  7. 7Your top 5 fixes, ranked by impact. Clear next steps, including the ones you can do yourself today.

5 to 7 pages, written in plain English. Yours to keep, whether or not you work with us.

Required

One audit and one follow-up email. No spam.